General Web Directories

Some directories are very general in scope and list websites across a wide range of categories, regions and languages. But there is a wide range, and many focus on restricted regions and single languages. Some are restricted to specialist fields.Examples of well known, general, web directories are Yahoo! Directory and the Open Directory Project (DMOZ). DMOZ is significant due to its extensive categorization and large number of listings and its free availability for use by other directories and search engines (many sites violate its terms of use by using its content without acknowledgement).A debate over the quality of directories and databases continues, as search engines use ODP's content without real integration, and some experiment using clustering. There have been many attempts to make directory development easier, whether using a "links for all" type link submission site using a script, or any number of available PHP portals and programs. Recently, social software techniques have spawned new efforts of categorization, with Amazon.com adding tagging to their product pages.Directories have various types of listings, often dependant upon the price paid for inclusion:* Free Submission - there is no charge for review of the site, just like http://www.999pro.com ( this one in particular is offering featured links and has his own affiliate program , where you can earn $20 for each sale you generate.* Reciprocal Link - the site submitted must link back to the directory in order to be listed * Paid Submissions - a fee is charged for reviewing the submitted link* No Follow - there is a rel="nofollow" attribute associated with the link, meaning search engines will not follow the link. * Featured Link - the link is given a premium position in the category where it is submitted * Featured Homepage Link - the link may be listed on the homepage of the directory.[edit] Human-edited directoriesA human-edited directory is created and maintained by editors who add links based on the policies particular to that directory.Human-edited directories are often targeted by SEOs on the basis that links from reputable sources will improve rankings in the major search engines. Some directories may prevent search engines from rating a displayed link by using redirects, nofollow attributes, or other techniques.Many human-edited directories, including the Open Directory Project and the World Wide Web Virtual Library, are edited by volunteers, who are often experts in particular categories. These directories are sometimes criticized [1] due to long delays in approving submissions, or for rigid organizational structures and disputes among volunteer editors.In response to these criticisms, some volunteer-edited directories such as wikidweb and Chainki have adopted wiki technology, to allow broader community participation in editing the directory (at the risk of introducing lower-quality, less objective entries).
About the Author
Matias Gemelli 25 years old, owner of 999Pro.Com a free Web Directory. Source: ArticleTrader.com

Finding A link Partner

Links are vital factors in web marketing. The search engines are always looking for links to your website. The search engines put higher importance to incoming links. What are incoming links? These are outside links from other websites. The links point out to your website. The search engines are after the quality of the links rather than its quantity. Quality links can dramatically boost your website’s rank and traffic. Aside from these, quality incoming links affect your website’s conversion rate, as well. One way of getting quality links – especially incoming links – is through link partners. How do you find the best link partners?How to Find The Best Link PartnersHow can you have the best link partners on the internet? It is significant that you link to quality websites only; otherwise, the linking won’t have any great positive effects on your website. Remember that the search engines look at the quality of the links not merely the quantity. Here are 5 tips to help you find the best link partners:• Write something interesting – most probably an article or resource that tackles an interesting and relevant topic or perhaps a website review. Allow other websites to use these reviews and online resources in their own websites as long as they give your website a link in exchange. These make these websites good link partners.• If you have a discussion board in your website, why not invite other websites that are closely related to your website’s theme or subject to participate in the discussion. You can opt to exchange links with these websites too.• Write articles about your field of expertise or something about the subject or theme of your website. The articles should contain a resource box that reveals some useful information about you, as the author, and about your website or online business. And of course, it should carry a link back to your website. These articles must be submitted to quality and high ranking article directories. • Aside from the article directories, you can also allow other websites and ezines to repost your articles as long as they include the resource box and a link back to your website. These websites and ezines are considered as part of your website’s link partners since they give your website a link back while you provide them with content.• If your website is a members-only website, you can attract other website owners and webmaster to link back to your website by giving them a privilege of getting a free membership. Since the word “Free” has a large impact on people, many webmasters will grab the opportunity.With these pointers in finding the best link partners, you can already start your link campaign now. These linking tips will help you arrive at only the best link partners. Waste no time…maximize the positive effects of the linking strategy; find the best link partners now.
About the Author
This article is written by nPresence an online web marketing agency that specializes in Search Engine Optimization, Pay Per Click advertising, Content Management Systems, Web Design, Conversion Tracking and Analysis. For all your all your web marketing needs, please see Web Marketing Services. Source: ArticleTrader.com

The Power OF HTML Email Advertising And When To Use Text Email

The issue of HTML email versus text email usually raises heated debate amongst those involved in email advertising. For some people, feelings about HTML-formatted email have changed over time.However there are a number of issues that one should take into consideration before making a decision either for or against sending HTML email in their advertising campaign. It may show to be successful way of advertising, but then on the other hand it could be a pain to the ones on the receiving end.To start with, not everybody has the ability to receive HTML Email, which is a very important factor for anybody involved in email advertising to take note of. It is estimated that over 30 per cent of email users are not able to receive HTML Email. HTML may show up unreadable or in non-standard fonts, clashing colours, badly formatted images and sometimes there is no quick or easy way to adjust appearance to be read. However it is also a fact that this figure is reducing by the day.Still there is no denying the fact that HTML email will always get twice the response rate that text email would usually get, according to Email Marketing research. It is easy to see why this is so. With HTML email, full color graphics and even moving images and graphics can easily be created. These are usually much more attractive and can be powerful in drawing attention to a message. Also, according to research, it’s mentioned that text just can't do some of the things that HTML email marketing can, such as the ability to embed links into the email form itself.Yet despite this powerful statistic in support of HTML email, it is also true to say that most times, email users expect most of the HTML email messages they have received to be spam. Many notorious spammers have actually perfected the art of creating flashy HTML graphics to sell whatever it is they are trying to sell in their intrusive and illegal way. There are plenty of other reasons to favor plain text over HTML, such as band width waste and security exploits, but what it really comes down to is that like all other forms of information junk, there is more effort put into the font styling, rather than the actual email content.Choosing the right Marketing Company is often one of the biggest reasons a campaign fails or succeeds. It is also significant to note that there are some very successful marketers who use nothing else but text email in all their campaigns. They place all their focus on powerful words and directing people to their web sites and blog sites, where color and full HTML can be fully utilized to elaborate further on their advertising messages. The obvious advantage they enjoy is the fact that they do not need to worry about some recipients having turned off all HTML in incoming email messages, which many people often do to deal with the rising volumes of spam.
About the Author
Terry Detty, 42 years old, finds internet marketing his passion. In addition to marketing he enjoys reading, and occasionaly gets out for a short walk.The key to successful Website Promotion through Email Advertising and professional Internet Maketing service . Source: ArticleTrader.com

Web Site Promotion Details

Are you interested in web site promotion? If so, there is a good chance that you own a web site of your own. After all, anybody can put together a web site in their spare time. In other words, you do not have to be a web designer in order to figure out this industry. But with that being said, a web site does not do you any good unless you have people visiting it. And the only way that you can begin to increase traffic is through web site promotion. While this may seem easy enough, the fact of the matter is that web site promotion is one of the most commonly discussed issues among webmasters.When it comes to web site promotion there is one thing that you should keep in mind. You should do whatever it takes in order to drive traffic to your site. Of course, you want to do this within the rules, but the fact of the matter is that web site promotion is something that is different for everybody. Just because one method worked for you does not mean that it will be the same for somebody else, and vice versa.Another important detail of web site promotion is that you need to closely track your progress. In other words, make sure that you know what is working and what you can stop doing. The only way that you can do this accurately and effectively is to track your web site promotion techniques. The more detail oriented you are as far as tracking your results is concerned the better chance you will have for success when it comes to web site promotion. This will allow you to do more of what is working, and less of what is not.Overall, there is a lot that goes into web site promotion. The best way to get started with web site promotion is to build a site, and then begin to try the many different methods that are available. And of course, if you need any assistance with your web site promotion you can always research this process online.
About the Author
http://aballantyne.blogspot.com/ is a blog about web site promotion tips and strategies. I hope anyone starting to promote a website online will find the information here helpful in building their traffic. Source: ArticleTrader.com

Web Site Promotion Tips

If you are interested in web site promotion you are not alone. The fact of the matter is that this is a very common subject that a lot of people are interested in. In today’s day and age it is easier than ever before to make money online. This is not to say that you are going to make tons of money, but there are many opportunities that will allow you to do so. But before you can start cashing big checks you need to become familiar with web site promotion. This is what you will need to drive traffic to your site, and in turn increase the amount of money that you make.Here are three web site promotion tips that you will want to keep in mind at all times.1. There are many different types of web site promotion that you can look into. You should try out each method at least once so that you can get a good idea as to its benefits and drawbacks. For instance, you may think that submitting articles to directories is the best web site promotion available. And while you may be right for your particular site, why not try out other things such as link exchanges, etc?2. Make sure that you keep a close eye on every web site promotion method that you use. This will allow you to get a good idea as to what is working, and what you should simply write off as a failure.3. Web site promotion is all about trial and error. Sure, you may find something that works for you right away, but sooner rather than later you are going to run into issues. If you want your web site to be a success you should never give up on your promotion. The longer that you stick with your web site promotion methods the better chance you have for success in the long run.These are just three of the more important web site promotion tips. It is safe to say that as you begin to learn more about this industry that you will pick up on plenty more.
About the Author
http://aballantyne.blogspot.com/ is a blog about web site promotion tips and strategies. I hope anyone starting to promote a website online will find the information here helpful in building their traffic. Source: ArticleTrader.com